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Original Property

Greg the Bunny: A DIY Character Universe Before YouTube

A handmade public-access idea that grew into cable television, network comedy, MTV, and branded entertainment.

Credits
  • Sean Baker
  • Spencer Chinoy
  • Dan Milano
Public Access · IFC · Fox · MTV

Before online video platforms made DIY comedy, street interviews, character-driven content, and creator-built worlds commonplace, Greg the Bunny began as a strange little public-access experiment in New York City. Created by Sean Baker, Spencer Chinoy, and Dan Milano, the project grew from living-room ideas and Manhattan street segments into a larger entertainment property that moved across IFC, Fox, MTV, and beyond.

Chapter 01 · Origins

The Public Access Origins

The earliest Greg the Bunny material came out of the raw, handmade energy of New York public access. The Junk Tape material is the starting point: Greg out in the streets, interacting with real people, building comedy from spontaneous encounters, character performance, and the unpredictable weirdness of New York.

This was DIY work in the truest sense — living-room production, street-level comedy, public-access freedom, handmade puppetry, and the sense that the character could exist in the real world.

Public Access / Junk TapeNYC

Junk Tape — Greg Meets New Yorkers

An early street-interview style segment showing Greg interacting with people in New York — raw, funny, and built around the collision between a fictional puppet character and real public life.

Chapter 02 · Cable

IFC — Interstitial Oddities

IFC / Independent Film Channel1999

IFC — Greg Confronts His Reality

A cable-era episode where Greg questions whether he's real — strange, funny, and built around the collision between a fictional puppet character and the show that contains him.

The next stage of the project moved Greg into a more formal cable television context through the Independent Film Channel. The 1999 IFC episode where Greg confronts his own reality marks an important creative evolution.

The character became more self-aware, the format became more layered, and the show began playing with the line between fiction, documentary, showbiz satire, and identity.

Chapter 03 · Network

Network Television: The Fox Sitcom

The Fox version of Greg the Bunny brought the concept into the world of network sitcoms — a leap from public access and cable experimentation into a more traditional television format.

The central tension of the project stayed intact: puppet characters treated as real personalities inside a show-business environment.

Fox2002

Fox Sitcom

The network television version of Greg the Bunny expanded the world into a sitcom format, taking the original character concept into a larger, more mainstream comedy environment.

Chapter 04 · Spinoff

MTV — Warren the Ape Spinoff

MTV / Warren the Ape2010

MTV — Warren the Ape Goes Solo

A later spinoff where Warren the Ape gets his own show — loose, profane, and built around the collision between a washed-up puppet star and the reality-TV machine.

The MTV spinoff material, including Warren the Ape, shows how the original Greg the Bunny universe continued to evolve into new formats, new platforms, and new character-driven extensions.

We were not just making episodes. We were building a flexible comic world that could move across networks, formats, and audiences.

Case Study

Why This Work Still Matters

Greg the Bunny anticipated several major shifts in media culture: creator-driven comedy, low-budget world-building, street-interview formats, puppet and character personas, self-aware entertainment, and the blurring of fiction and reality. Long before social platforms normalized characters speaking directly to audiences, interacting with strangers, and building a following through personality and repetition, Greg existed as a recurring comic presence moving through real and fictional spaces.

The project demonstrates the ability to help build an original entertainment property from the ground up — not just execute visuals, but participate in concept, tone, world-building, format, and expansion across very different platforms and audiences.

01
Public Access
Junk Tape
02
IFC
1999
03
Fox
Sitcom
04
MTV
Warren the Ape
— What the Critics Said —

Press Clippings

Defies good taste and gets away with it
Time Magazine
Eat your heart out, Kermit.
Rolling Stone
Unique, silly, dopey & demented
Daily Variety
Wise, weary and cynical
People
Irreverent and clever
Time Out NY
The bunny is funny
Chicago Sun-Times